I agree with you... Maybe I didn't articulate very well what I was thinking. Try this... There is an oath of conduct that a doctor has to take. In nearly all cases when you go to the doctor, you can be confident that you are getting the real thing. Same goes for Attorneys. However... In the case of the McDojo, the customer may not be getting what they expect. If the owner/instructor diminishes the art to sell it to the masses (to get record sales and revenue), then in my opinion that is McDojo. On the other hand, if the owner/instructor franchises a chain of dojos that genuinely teaches a particular art and upholds the integrity of the art, then that is not a McDojo, in my opinion.Shorin-ryu Sensei said:there is absolutely NOTHING wrong with placing ourselves on the same level as the other professions ... respect as well as financially.
In my opinion there is confusion between commercial viability and prostitution.