A little comparisson between the way things look in ads vs the way they look when the paper wrapper comes off:
http://www.thewvsr.com/adsvsreality.htm
Each item was purchased, taken home, and photographed immediately. Nothing was tampered with, run over by a car, or anything of the sort. It is an accurate representation in every case. Shiny, neon-orange, liquefied pump-cheese, and all.
http://www.thewvsr.com/adsvsreality.htm