I don't have a thesaurus on me, but I'm sure engagement and aliveness hang out together in there somewhere.What gave you that idea? Was it that I said I didn't like it? Duh.
Apart from the fact it's not moving forward, it's getting lazy and mangled, children are growing up not knowing how to write English ( or American if you like) instead, it's text speak which some use on MT.
Relying on clichés is as bad, lack of imagination really.