Pink overload: Are companies taking advantage of Breast Cancer Awareness Month?
From http://shine.yahoo.com/channel/life...tage-of-breast-cancer-awareness-month-525251/
From http://shine.yahoo.com/channel/life...tage-of-breast-cancer-awareness-month-525251/
*Emphasis from original article...
Buying pink does not always mean your green will go to cancer research.
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Take Proctor & Gamble’s pink ribbon-bedecked Swiffer mop. Daily Finance’s Aimee Picchi reports that although the words “early detection saves” accompany the Swiffer’s pink ribbon, simply purchasing the mop will not help fundraising efforts. Proctor & Gamble told Picchi that the company will make a two-cent donation to the National Breast Cancer Foundation only if a consumer uses a coupon from its brand saver coupon book, which could only be found in newspapers on Sept. 27.
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